Call us directly at (727) 637-0480 for free delivery for Pinellas County residents

What's in our products?

Our Base

All cleansing products have to start somewhere, right?  If you do  a little research on natural soap and hair care products, you'll find more often than not that the products start with a base of Castile soap.  

We very easily could have taken the easy route and purchased a popular, ready-made Castile soap.  However; we knew that we wanted our soap to have added moisturizing qualities that off-the-shelf Castile soaps didn't have.

Our base is a proprietary blend of organic olive oil, organic coconut oil, non-GMO vegetable glycerine, distilled water, and potassium hydroxide.  We know...potassium hydroxide sounds scary, but it's the chemical that gives soaps their cleansing qualities.  It accounts for approximately 4.20% of our Castile soap base. 

Our Shampoo & Conditioner

Our Shampoo

This is where things start to get exciting.  We're going to do our best to explain what goes into our shampoo and why it's there.  Also, it's important to know that although there are some chemical names on our labels, we strive to use as many plant based or organic ingredients as possible.

By volume, our shampoo's ingredients are Distilled Water, Coco Glucose (coconut fatty acids and glucose derived from sugar and starch), Decyl Glucoside (coconut fatty acids and glucose derived from starch), non-GMO Vegetable Glycerine, Dried Elder Flower, Salicylic Acid (anti-fungal), Potassium Hydroxide, Organic Coconut Oil, Cetearyl Alcohol (co-emulsifier derived from coconut fatty alcohol),  Diazolidinyl Urea (chemical name for Germaben II - preservative), Food Grade Guar Gum (thickening agent), Organic Olive Oil, Food Grade Citric Acid (non-GMO pH balancer), Organic Soy Lecithin (co-emulsifier), Organic Lavender Oil, and Organic Tea Tree Oil.

Through much trial and error, we were able to develop a balanced, moisturizing shampoo that was comprised of more than 83% natural and/or organic ingredients that we're proud to offer.  

Our Conditioner


This is where the moisturizing qualities of our product really gets intense.  We knew that textured hair called for intense moisturizing qualities, and we placed strong emphasis on making sure that our conditioner would offer recognizable results starting with the first use.

Our conditioner includes, by volume, Distilled Water, Organic Coconut Milk, Organic Shea Butter, Cetearyl Alcohol (co-emulsifier derived from coconut fatty alcohol), Organic Olive Oil, Organic Soy Lecithin, Diazolidinyl Urea (chemical name for Germaben II - preservative), non-GMO Vegetable Glycerine, Dried Elder Flower, Vitamin E, Food Grade non-GMO Citric Acid (pH balancer), Organic Coconut Oil, Potassium Hydroxide, Organic Jojoba Oil, Organic Lavender Oil, and Organic Tea Tree Oil.

Our conditioner is very effective on textured hair and is over 75% organic and/or plant based.  We take pride in knowing that it is a safe and effective product for your little one.  How do we know?  We use it on our little ones too.

Our Curly Cream, The Ultimate Leave-In Detangler

Everyone we met asked if we had a leave-in conditioner to go along with our shampoo and conditioner.  Well.....It's Here!!!!

We are so thrilled to offer this product!  The shampoo and conditioner go a long way in nourishing textured hair, but we knew that there was a piece of the puzzle missing.  Enter Curly Cream, The Ultimate Leave-In Detangler.

As with our other products, we pride ourselves on offering the most natural, gentle, and effective detangler possible.  The foundation of our detangler is 100% organic coconut milk.  To this we add pure aloe vera extract, natural shea butter, vitamin E, and organic lavender oil.  Each of these components combine to form a rich , moisturizing leave-in conditioner and detangler.

In addition, to hold our detangler together and allow for an extended shelf life, we've added soy lecithin and cetearyl alcohol as co-emulsifiers.  We use both of these ingredients in our shampoo and conditioner as they are both plant based and do not contain harsh chemicals.  To help preserve our product and keep any bacteria or microbial from growing, we've added Germaben II (preservative) and salicylic acid (anti-microbial).

As with our shampoo and conditioner, our leave-in is roughly 86% plant based and/or organic in composition.

We sincerely hope you enjoy this product as much as we do.  We've found that our little one's are so much more manageable with a regimen of the shampoo, conditioner, and leave-in detangler.  It has made a world of difference in getting our older daughter ready for school in the morning, and we hope that you'll give it a try to experience the same great results.